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Post Info TOPIC: Neighborhood Marketing


Approved Exterior Cleaner

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Neighborhood Marketing
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This looks very interesting, Check it out

https://sendjim.io/revolution



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Approved Exterior Cleaner

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I am a lifetime member and have been using it. I posted it in another thread somewhere. It is the old StreetBidder platform. Josh Latimer is the owner. It works.



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John Aloisio - Owner

The Roof Wizard - Non Pressure Roof & Exterior Cleaning

880 S. Grand St. , Hammonton, NJ 08037

John@theroofwizard.net

www.theroofwizard.net

609-705-0093 

     

 



Guru

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Looks like an awesome tool

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Approved Exterior Cleaner

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It is.....if you physically go do estimates and make it a point to do some at every place. If you do things with Google Earth and stuff it is not worth it. Also, if you do not have sales people and you get too busy yourself during the year, it might not pay off. You have to use it and set up all the templates and import all the contact info too. Without a decent CRM this really is not the tool for you.



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John Aloisio - Owner

The Roof Wizard - Non Pressure Roof & Exterior Cleaning

880 S. Grand St. , Hammonton, NJ 08037

John@theroofwizard.net

www.theroofwizard.net

609-705-0093 

     

 



Guru

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I just set up to start using the Customer Factor about three weeks ago.....unfortunately I don't have the time to move all of our contacts over. Not sure what I'm going to do just yet.

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Approved Exterior Cleaner

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Baton Rouge Roof Cleaner wrote:

I just set up to start using the Customer Factor about three weeks ago.....unfortunately I don't have the time to move all of our contacts over. Not sure what I'm going to do just yet.


If you can get your customer files converted to a csv file then you don't have much work to do there. You might have to check with CF to see if the format is right.



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Brett Thompson

Blue Ridge Exterior Cleaning

BlueRidgeExteriorCleaning.com

434-466-1324    540-949-6277

brett@BlueRidgeExteriorCleaning.com



Approved Exterior Cleaner

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I started using it way back when it was send Jim. I tried it again when in Florida for the winter 2015/2016. Josh and Chris were great about helping setup templates etc.

The problem I ran into was once I sent the card they were not delivered to the potential customer. I had a number of test addresses, sent to, but they didn't receive them.

That's not to say the system doesn't work. It didn't for me at that time. Now I am talking about them reaching the potential customer only.

All in all, I believe they have a great product. Just make sure to A/B test. Pick a few addresses, of people you know, and send one to them and confirm they receive.

I believe it could have been on the http://www.amazingmail.com/print-and-mail-products/direct-mail-postcards-and-postcard-marketing end because that is who they use for mailing. Unless they have changed since.

I don't direct market any longer and haven't for a few years. I used in Florida as it was a new market for us and was for cedar roofs only.

For those needing the branding/marketing they have improved and grown this program really well.



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Bruce Sullivan

Sullivan Roof Cleaning

Des Moines, Iowa



Approved Exterior Cleaner

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Doug

i use the customer factor now too, but send Jim is not a CRM. You just export your files from CF and they import them into send Jim. They also are setting up a chrome extension so the two systems talk to each other and you do not have to import export all of he time.



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John Aloisio - Owner

The Roof Wizard - Non Pressure Roof & Exterior Cleaning

880 S. Grand St. , Hammonton, NJ 08037

John@theroofwizard.net

www.theroofwizard.net

609-705-0093 

     

 



Approved Exterior Cleaner

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I signed up for the webinar. Looks really neat. Sounds expensive.

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Bryan Parris
Shine System
ShineSystem.net
Facebook.com/ShineSystemTN
Knoxville, TN
(865) 643-4227



Approved Exterior Cleaner

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Posts: 1306
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expensive is all relevant to what you do with it. If it cost 10,000 bucks a year but generates 100,000 that is worth it.



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 roofwizardlogo.png
John Aloisio - Owner

The Roof Wizard - Non Pressure Roof & Exterior Cleaning

880 S. Grand St. , Hammonton, NJ 08037

John@theroofwizard.net

www.theroofwizard.net

609-705-0093 

     

 



Approved Exterior Cleaner

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Posts: 882
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John Aloisio wrote:

expensive is all relevant to what you do with it. If it cost 10,000 bucks a year but generates 100,000 that is worth it.


 True.  Just saying it's not a product yet. Coming soon it says, so I'm not sure they've determined a price point yet.  Looks really neat and I bet it would work great.  Just tag the addresses on the arial map of the houses you want to target, then send them a postcard (or whatever).  



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Bryan Parris
Shine System
ShineSystem.net
Facebook.com/ShineSystemTN
Knoxville, TN
(865) 643-4227



Approved Exterior Cleaner

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Posts: 1211
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Signed up Webinar.
Sounds like what I do now, just sat map an area then screenshot to paint and freehand circle roads as a whole I want to mail. Then first house on blocks address and last.

Done!
Free!

I'm lookin forward to Webinar

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Maverick Contracting

Long Island, N.Y.



Guru

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Posts: 1816
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The webinar is over and I hope I didn't just waste my money...LOL
Seriously, like John said above "expensive is all relevant to what you do with it". I know for a fact that I won't use this at all. I'm way too busy as it is....so why did I buy it???

Because I do plan to hire an office gal and sales reps. The cost will pay for itself in short order once I start using it. I like that it will keep "touching" my clients so I may not ever use it for new clients.

Now, if I could just get the Customer Factor online.......sheesh

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Approved Exterior Cleaner

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Doug,

i only use it on occasion. I have my residential rep use it all the time and my new sales rep who just started will use it too. my office gal doesn't really use it, but I am training my lead techs to use it. If they are in a nice neighborhood, I am encouraging them to do a few of these. 



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John Aloisio - Owner

The Roof Wizard - Non Pressure Roof & Exterior Cleaning

880 S. Grand St. , Hammonton, NJ 08037

John@theroofwizard.net

www.theroofwizard.net

609-705-0093 

     

 



Guru

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Posts: 1816
Date:
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John Aloisio wrote:

I am training my lead techs to use it. If they are in a nice neighborhood, I am encouraging them to do a few of these. 


 Nice point



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Approved Exterior Cleaner

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Me I'm Cheap. I go to a Block and sink the numbers. Then go to Avery Label's and print the block on a sheet. Then I just write the numbers on the label. Fast and Cheap


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                          Suffolk County Long Island New York

                     Power Washing and Roof Cleaning Long Island

                                          Clean Rite Blog

 

 

 

                  

                    

              

 



Guru

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Art O wrote:

Me I'm Cheap. I go to a Block and sink the numbers. Then go to Avery Label's and print the block on a sheet. Then I just write the numbers on the label. Fast and Cheap


 Art, it's not that fast or cheap when you consider your time and the fact that you wont keep up with it. Let's face it, most of us don't want to do all that so we don't. This makes it as easy as clicking buttons and you're done.



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Approved Exterior Cleaner

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I watched the webinar and am gonna do it. Since I'm 99% residential I think It's gonna work great. The postcards they send are $.69 each whether you send one or 100 and you can do custom designs. What they were offering on the webinar was a lifetime membership so I bit. The new tech (Radius Bomb) is gonna be cool.

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Bryan Parris
Shine System
ShineSystem.net
Facebook.com/ShineSystemTN
Knoxville, TN
(865) 643-4227



Guru

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Posts: 1816
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The thing to remember is it will still cost you money to do anything. .70 per mailing is a bit stiff but if you reach out to your existing clients 4 times a year it's less than $3. 3000 clients would be $9000 but the return would probably be $90,000 if not more.

It just makes sense when you take out the emotion of spending the money.

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